The media’’s take on the market and current financial climates and trends can be highly sensationalized. There are plenty of news stations out there that fall a bit short on the unbiased reporting agenda. In fact, almost all the news stations end up inflicting their opinions or the opinions of the reporter onto the country. However, there is still some good information in there, so how do you go about shuffling through the deck to find your one ace of diamonds? Learning to read the media is a long process. There is a wealth of information that the media can provide, but you have to start with the basics. The first and most vital of these basics is learning to find the new source that is the least biased. Just because it says it is unbiased doesn”t necessarily make it true. Listen to the same report given by several different news sources and pick out words such as “should” and “ought to” as well as any personal opinions of the media reporter that are given. Sometimes this is easier to do with print media first followed by television and radio.

